Matthew Maxim — Update!

A few weeks ago, I shared with you a maxim I’ve found to be true, useful, and readily applicable: “I will take ‘no’ for answer; I won’t take ‘no answer’ for an answer.” In that post, I cited a prospective Client who showed interest in hiring me as a creative consultant, but then went...

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Matthew Maxim #32

To make it in sales (and we’re all salesfolk on one level or another, agreed?), ‘no’ must be an acceptable answer. You don’t have to like it-- you shouldn’t like it-- but you must be able to roll with it and move on. But what about when there’s no response? Do you assume the answer...

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Matthew’s Big ‘But’

So, here we are, just shy of the first week into 2010. By now, the X-wing fighters of New Year’s Resolutions have hopelessly smashed against the Death Star force field of Reality....

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