For me, it’s emails from a kids’ fun center we went to once and a Brazilian steakhouse the wifey and I visited about ten anniversaries ago. Yours are different, but you know of which I speak — those persistent emails that long ago wore out their relevance, assuming they ever had any. Clicking that ‘unsubscribe’ button would take, what, ten seconds max? But instead, I usually just hit ‘delete’ and move on, never thinking of them again – until next week or next month, when they show back up. Nothing traumatic, just a little drag here and there, over and over and over, until your inbox is like the hull of a ship laden with thousands of these useless digital barnacles.
I think we hold onto some beliefs like that.
Any of these sound familiar?
– None of this will ever change.
– I will never change.
– I’m not tough / experienced / smart / young / old enough to do that.
– I have to hustle to hide and make up for my weaknesses.
– I don’t have what it takes.
– It’s too much work.
– People don’t want what I have to offer.
– Maybe tomorrow.
– Maybe next week.
– Maybe next month.
– Maybe next year.
Maybe we should stop just temporarily deleting these thoughts.
Maybe we should just unsubscribe to them entirely.
– Matthew Porter
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